# Brutal Copy — AI Copywriting Analyzer & Rewriter

> Brutal Copy is an AI-powered copywriting tool that analyzes marketing text, scores it 0-100 (Brutal Score), detects clichés and fluff, and rewrites it into 3 high-converting variations.

## What It Does
- Analyzes ad copy, emails, social media posts, and marketing text
- Assigns a Brutal Score (0-100) across Hook Power, Clarity, CTA Strength, Originality, Platform Fit
- Detects marketing fluff, corporate clichés, and empty buzzwords
- Generates 3 rewritten variations using proven copywriting frameworks
- Supports Facebook, Instagram, LinkedIn, X/Twitter, and email

## Copywriting Frameworks Used
1. **Hormozi's Value Equation (Quick Win)** — Maximizes perceived value by reducing time delay and effort sacrifice
2. **Aggressive Empathy / PAS (Sabri Suby)** — Problem-Agitate-Solve emotional trigger framework
3. **Calm Authority (Iman Gadzhi)** — Trust-building, expert-positioning approach

## Key Features
- Custom Brand Voice (formal/casual register, personality sliders, preferred/forbidden words)
- Industry presets: E-commerce, SaaS, Local Business, Education, Health & Fitness, Finance, Food & Beverage, Creative Agency
- Tone of voice controls: Professional, Friendly, Bold & Provocative, Luxury, Educational
- Emoji and profanity toggles
- Copy history with favorites
- Score breakdown with Hormozi's Value Equation metrics

## Pricing
- Free: 15 analyses (no credit card required)
- Pro: $9 for 50 analyses
- Expert: $24 for 1,000 analyses

## Links
- Website: https://www.brutal-copy.com
- Made by: DDBros (https://ddbros.cz)